Do you even know how cool you are?


Do you even know how cool you are? Do you? Seriously.

I don’t know you, but I do know one thing— I know that every single human who has ever walked on this planet has value. And that’s cool. Whether we know it and express it, is the real question.

Your cool may be a shining star of awesome. Or your cool may be partially undercover. It may be buried, burned, scratched, crashed or nearly invisible. But your cool, and your value, is still there. Somewhere.

Believe it or not, I’ve thought a lot about this topic. In Junior High, I thought cool was looking like all my favorite musicians— Duran Duran, Howard Jones, Billy Idol. So I dyed my hair and grew a tail. Turns out, this was not cool.jl-vintage-cool

For a minute in my thirties, I thought making a pile of dough was cool. Wrong again.

Somewhere along the line I cranked up my brain cell and started philosophizing. I figured that cool must be relative. Get this.

Years ago my grandmother found herself on a plane sitting next to Mick Jagger. They struck up a conversation. He said he was in a band. She said her grandson was in a band (that was me). They sortta, kinda became pals.*

She liked him. But she didn’t necessarily think he was all that cool. He was just a guy sitting next to her on the plane who happened to be a singer. She didn’t know (or care) that he was one of the biggest rock stars of all time.

So if my grandma didn’t particularly think he was cool, and the good people of the world think that vastly different types are cool— rock stars, rich guys, celebrities, teachers, zoo keepers, baristas, whatever— cool must be relative. I hit the wall. I stopped thinking (about this).

Then the other day, over some three star aloo gobi and garlic naan, I re-brainstormed the possibilities with my massage therapist pal Jen. This is (basically) how it went down.

Jen: When I’m really into doing a massage it’s like, I don’t know,  some kind of metaphysical symbiotic energy transfer. Sparkles and rainbows and new cellular growth.

Jeff: Do you even know how cool you are?

Jen: Yeah, I kinda do. I guess. But what is cool, really?

O crap. The question again. After batting the idea around for awhile, Jen stopped. Looked me in the eye. And said this…

Jen: Ya know what cool really is? It’s self love and acceptance. It’s knowing who you are, being genuine and gentle with yourself.

Holy shit. Jen was totally right. Cool certainly isn’t a hair cut, a style, an accomplishment, money, popularity or whatever. She nailed it. Why? Because she’s soooooo f*ing cool! Thanks, Jen!

So what’s the takeaway? Stop trying to be cool.

Just be. Who. You. Are.

*The story about my grandmother meeting Mr. Jagger is total bullsh*t. But it illustrates the point;)


  • What do you think is cool?
  • How has this post altered your definition?

About the Author:

Jeff Leisawitz burns with a mission—to inspire writers, artists, musicians and random creative types to amp up their creativity, heal their hearts and shine in the world. Author. Award winning musician/ producer. Internationally distributed filmmaker. College prof. Photographer. Speaker. Consultant. Not F*ing Around—The No Bullsh*t Guide for Getting Your Creative Dreams Off the Ground is Jeff’s first book.


  1. Joel May 26, 2017 at 9:52 am - Reply

    Being cool isn’t about how others perceive you or how you think others perceive you. Being cool is all about how you perceive yourself. I too went through multiple periods of my life where I tried to be cool. One of the stages even had me sport a mullet and a rat-tail…(I try to forget those years as best I can).

    It wasn’t until I started to invest in myself that I realized what the true definition of cool is. Jeff, your friend Jen has it exactly right.

  2. jeff leisawitz May 28, 2017 at 9:28 am - Reply

    hey, joel. i think you’ve got it exactly right! trying to be cool doesn’t work. it’s def an inner confidence and authenticity.

    know yourself. be yourself. be cool!

  3. Joel June 3, 2017 at 11:43 am - Reply

    You bet Jeff. Keep up the good work. I enjoy popping in and checking things out.

  4. Nils Salzgeber August 10, 2017 at 1:04 am - Reply

    Couldn’t agree more, guys! It’s an interesting paradox: The more you’re trying to be cool, the less you are. Yet, the less you are trying to be cool and impress others, the cooler you become.

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